Our mission

We built the attribution layer that offline word-of-mouth never had.

Small businesses are told that referrals are their best growth channel. They're right — but for most of them, "referral program" still means "ask customers to mention our name and hope for the best."

CardLinks closes the attribution gap. A customer taps or scans. They share a unique referral link. A friend books or buys. You see the entire chain — in real time, with the source, the converter, and optional reward triggers — all without anyone needing to download an app.

We built this for the businesses that depend on relationships: salons, trainers, medspas, restaurants, realtors, contractors, and every other local business where trust is the product and word-of-mouth is the engine.

CardLinks in one sentence

A tap/QR referral system for small businesses that shows you who referred who, what converted, and proves the ROI — with no app required for customers.

Simple architecture, big impact

No complex software. No loyalty app to manage. Customers tap or scan, share a link, and you watch referrals roll in on a dashboard that anyone on your team can read in 30 seconds.

Privacy by design

Referral participation is opt-in. Data is encrypted in transit and at rest. We don't sell your data or your customers' data. You own everything.

What we believe

Word-of-mouth deserves attribution

Every other marketing channel has tracking and ROI measurement. Offline referrals shouldn't be the exception. We're fixing that.

Simple beats powerful

Small businesses don't have a marketing team. If setup takes more than 10 minutes or requires a training session, it won't get used. We obsess over simplicity.

No app is a feature

Requiring customers to download an app is a friction tax on your referral program. We eliminate it entirely. Tap or scan. That's it.

Proof builds trust

Seeing exactly which customer referred which new customer, and what they converted on, changes how you treat your best advocates. We help you find them.

We're in early access.

Working with a small number of SMB partners to build the referral product that actually fits how local businesses operate. Come build with us.